New Mover Data
Know before customers churn, create opportunities to celebrate a change and trigger an offer to an existing customer, and empower more business intelligence in your CRM and BI. How might this new mover data power your business?
How Data is Collected
The Audience Solutions Group new mover mailing lists are compiled from households that have moved in the past 3 to 10 days. This marketing data is aggregated from multiple resources, including deed registrations, proprietary change-of-address records, utility connections, and more. New mover transaction receipts and data are collected daily and published weekly throughout the year. These "Just Moved In" households are highly valuable targets for related product and service offers, both for attracting new customers and for maintaining the all-important retention of existing ones.
Basic Data Attributes
- Unique record ID
- Record date (move date)
- Previous address indicator
- First and last name
- Phone number
- Email flag (Y/N)
- Current property address
- Single-family / multi-family indicator
- Data source type (deed, change of address, utility & phone, or blended)
Additional Targeting Options
- Previous address
- Previous single-family / multi-family indicator
- Previous home value
- Current home value
- Home square footage
- Owner or renter status indicator
- Head of household by age range
- Household income
- Children presence indicator
- Move distance category includes ZIP code, county, state
- Move distance range
Top Industries for New Mover Lists
Telecommunications
Home Security
Home Furnishings
Hardware & Home Improvement
Lawn Care
Insurance
Pest Control
Housekeeping Services
Financial Services
Retail
Want timely insights for strategic marketing campaigns targeting families selling their homes and moving in the next several months? Check out our new listings data page.